By: Brian Evans
In the past year, Proctor and Gamble have openly waged war on their primary consumer…MEN, as they have called them toxic, at least in the non-Muslim world!
However, they apparently don’t think that toxic masculinity exists in Middle Eastern nations like Saudi Arabia, where women are treated as second class citizens and are considered the property of men!
Regardless, the hypocrisy of P&G, like all of the so-called ‘Social Justice Democrats’ abounds, as they target western males, especially white males! As a man and consumer of Gillette, I found it not only hypocritical but also astounding and concerning, as the ‘war on men’ entered the market of products tailored for men! In fact, Proctor and Gamble made the conscious decision to run their ads blaming men’s masculinity, and insinuating their masculinity is “toxic”! In addition, it targets and depicts ‘men as sexist and bullying’ towards women, and blames it on masculinity itself. Yes, there are those who are sick, mean, cruel, and even sexist out there. However, it isn’t just men, but all genders, nationalities, and at all ages.
Now, Gillette’s war on what makes a man… a man, has ultimately cost the company $8 BILLION in the second quarter alone!
Reuters reported that…
P&G reported a net loss of about $5.24 billion, or $2.12 per share, for the quarter ended June 30, due to an $8 billion non-cash writedown of Gillette. For the same period last year, P&G’s net income was $1.89 billion, or 72 cents per share.
Sadly, in recent years, masculinity has been under attack on numerous fronts. Boys are treated as troubled or defective. In colleges and universities, boys are presumed guilty until proven innocent of rape charges, regardless of times when it has been proven that they were innocently accused. Furthermore, their guilt until proven innocence arises not from their own personal history, but the fact that they are male, and today, male masculinity is considered criminal! Also, from youth, boys are being medicated at astounding rates for ADHD (attention-deficit/hyperactive disorder), as compared to their female counterparts, only because the boys are more energetic and rough-house more than the girls. In fact, forensic psychologist Dr. Helen Smith, who wrote the book “Men on Strike” pointed out that it is a symptom of policies that have been forced upon, and have been shaping public schools for the last 30 to 40 years. She said…
“People don’t know how to deal with boys, and what they’re doing is … using drugs as an avenue for having boys be cooperative and fitting into a school system that often times they don’t fit into.”
In college, the “rape culture” has been blamed on masculinity, but nearly all the incidents of actual rape stem from boys who have come from homes that are either missing a male father to role-model what it truly means to be a man and to serve as an example to their child. In fact, a ‘real man’ who is truly masculine demonstrates to their young boys how to respect women, how to be a father, and ultimately what it means to be a man! Instead, we have Progressives pushing God away from families, eroding the family unit with sickened and perverted ideas of what it means to be a family!
There was a time in the history of our nation, where being a ‘masculine man’ meant working hard to provide for one’s wife and children. It meant opening the doors for your wife out of respect and love. It meant being a ‘role model’ for not only your young boys but showing the girls how they should be loved and cherished by men! It meant having dinner together as a family so that you can discuss the events of the day, pray to God for all the blessings everyone has received, and COMMUNICATING WITH EACH OTHER as a family unit!
Today, Progressive activists demonize men’s masculinity, rather than the real source of violence, perversion, and men who have no clue what it truly means to be a man. Instead, the radical left-wing activists decry masculinity as the cause of ‘rape culture on college campuses, teaching boys and girls that feminism is good, and masculinity is bad and evil. Consequently, it has led to a growing problem of hoaxes that accuse men of gang rapes, like in when the Rolling Stones magazine falsely accused a fraternity, which later was proven to be fabricated. Still, it caused irreparable harm to the young men that were targeted, and all because they were men!
Furthermore, it has caused an even larger divide for women, who are being taught that they cannot trust ANY MAN, simply because he is a man. They are teaching young girls that men are inherently evil, preying upon women, and unnecessary in life.
As a consequence of the gender divide, women and men are choosing to be single, engaging in out-of-wedlock fornication, rather than embracing each other as partners, as equals in life through marriage. The fornication has led to abortion becoming a norm, as more than 15% of children are being killed, rather than coming to term. The statistics skyrocket from there, as out-of-wedlock teens and young adults abort their babies at even higher rates.
The war on men and masculinity sadly is only heating up at that point, as American workplaces are attacked for unequal pay, but those statistics don’t account for a longer number of hours that men work when compared to women. For example, according to the 2015 American Time Use Survey by the U.S. Bureau of Labor Statistics, among full-time employees, men worked 8.2 hours compared to women working 7.8 hours. For example, men work an average of 42 minutes more per day than women, which is an extra 3.5 hours a week or 14 hours a month, or 168 hours per year!
Also, according to statistics, men hold more dangerous jobs than women, which also accounts for higher pay. For example, the U.S. Bureau of Labor Statistics released its annual Census of Fatal Occupational Injuries on December 18, with the data showing some surprising figures. It evaluated 139 separate occupations, with outdoor jobs involving machines and equipment operations like commercial fishing, logging, aircraft pilots, and roofers as the most dangerous, and indoor jobs as the safest. Also, the more dangerous jobs tended to pay more, while safer jobs paid less. They found that women gravitated to safer jobs, while men predominantly towards the more dangerous jobs. Consequently, it led to 4,761 men dying on the job compared to 386 women in 2017. The fatality rate for men was about 10 times that of women
Death Rates on the job for men and women
5.7 per 100,000 for men.
0.6 per 100,000 for women.
The modern-day Progressive Feminist movement has become a socialist machine, that puts ideology over the needs of ‘men and women’, conveniently leaving out pertinent facts, in order to push their agenda of hate! Furthermore, they try to paint anyone who points out their inherent flaws and lack of logic as sexist, while demonizing them through their Progressive-controlled Mainstream Media! Meanwhile, the continue to promote their war on men and ‘masculinity’, through movies and television shows and even commercials like the one that Proctor and Gamble’s Gillette razors released, that portray men and dads as incompetent, sexist, hate-filled idiots! Unfortunately, it isn’t just the men who suffer, but women today are treated worse due to the Progressive ideological corruption of our society. In the end, it is our children, at least the ones who are not aborted upon conception, who are paying a steep price for their radically out-of-touch, and out-of-control demonizing of man!
Today, so-called feminism has propelled far past equality for the sexes, and now has traditional masculinity as a target. Problems that feminists claim to be problems with masculinity were rarely seen more than 50 years ago, but as they have pushed God out of the picture, targeted respect men and women hold for one another, and worked to destroy the family unit, the problems in society have not only been exacerbated but exploded to monumental proportions.
Today, women have the right to vote, right to work, right to be anything they want. However, what have women lost today? They have lost respect for what true masculinity means! Men are now more untrusting of women than ever before in history, as the divorce rate has soared, pre-marital sex and out of wedlock births have skyrocketed, abortion takes an unprecedented number of babies lives, and marriage has become a place of fear for our youth! We have men who want to be women, women who want to be men, some who don’t if they want to be a man or woman, and consequently suicide rates that have skyrocketed due to confusion, lack of direction, and a fear of life itself! Also, the latest Center for Disease Control (CDC) data reveals that the U.S. general fertility rate has seen a three percent drop between 2016 and 2017, which is one of the lowest levels in history. Not surprising, as men and women have become so divided and opposed to one another! Furthermore, the Progressive answer, import third-world nations to replenish the population, and create more progressivism!
Yes, today’s feminists say that they want gender-neutrality in the world, as they erode the relationship that men have with their wives, sons, and daughters, but is what they want are socialism and Marxism. They know that in order to achieve those ends, they need Americans to be desperate, have no faith to answer their questions, no husbands or wives to give them support, and no children to give them aspirations to do the right thing for their future! That is why they want to promote promiscuity amongst children, rather than let children be children, distrust amongst men and women, and demoralize society in general! Today, Proctor and Gamble is nothing more than a symptom of a bigger disease. It is a condition that is the modern-day plague for America and the world. A plague that is infecting our world, our nation, our cities, our communities, our televisions, our movies, our faith, our spouses, and our children!
In the meantime, as Proctor and Gamble announced that their new “Toxic Masculinity” ads will run in the United States markets, they interestingly blocked it in Saudi Arabia, apparently for fear of offending Muslims, which has one of the highest discrimination rates against women today!
Within hours of the video’s release, Gillette admitted that it started a firestorm, as reports of millions of American men making their ‘own conscience decision’ to dump their Gillette razors in the trashcan, and boycott the company in the future! However, even as their sexist and anti-American decision to wage war on gender has now cost them Billions of dollars, CNBC stated that Gillette Executives are confident in the companies future. In fact, they stated that…
- Executives attributed the write-down to currency devaluations and lower shaving frequency.
- The consumer products giant has also faced increased competition from disruptors like Dollar Shave Club and Harry’s.
Ultimately, Gillette and other Political, Social, and Financial Elites will continue to attacks to divide our nation, whether it is based on sexism, racism, faith, ideology, or nationality. After all, their goal isn’t to discriminate, but instead to separate, in their effort to divide and conquer our nation, as they transform America into a Socialist State with power and wealth resting in their own Elitist hands!